Loan Officer Sales Training: Ask for the Business, Close the Deal!

Attend this proactive seminar and learn how to ask for the business and actually close the deal!

Today’s competitive environment requires the loan officer to be able to “initially” sell the bank’s products and services, negotiate the loan terms and conditions, and close the loan, often in diverse situations.

This seminar will emphasize the selling process, “customer” experience, and “roadblocks,” selling and negotiation skill building, effective communications, telephone techniques, and the marketing model. Additionally, related topics will include management skills and styles and technical skills.

The session will also cover the importance of the “human” side of selling including “empathy,” “ego,” and “needs” along with diversity and psychodynamic issues.

Throughout the session, selling scenarios from the “real life” of a lender will be presented in order to reinforce the selling concepts and improve the bank’s overall business development efforts.

Main Topics:

• Selling: Defined
• Selling Process and Customer Experience
• “Roadblocks” in Selling
• Selling and Negotiation Skill Building
• Communications and Telephone Techniques
• The Marketing Model
• Management and Technical Skills
• The “Human” side of Selling; including Diversity and Psychodynamic Issues
• Case Studies: “Selling” and the Lender

Your registration includes:

• A copy of the presentation materials
• Unlimited video replay

Refund Policy:

If you will have any issues with attending the simulcast, we offer a No Questions Asked Refund Policy any time before the start of a live simulcast.

CBANC Complaint Policy:

The goal of CBANC Education is to provide quality educational content and excellent service to our users.  If you have any questions or concerns regarding the quality of our content or service, please contact us at support@cbancnetwork.com.